The Power of Women's Sport Report

Report inclusions:

  • Brand cut-through: We uncover the brands seen as most committed to keeping women and girls (and adults and kids) playing sport.

  • Detailed analysis around perceptions of women's and men's sport: looking at promotion, interest, accessibility and pay.

  • Australian's thoughts on whether female and male athletes make good role models, plus which athletes are driving engagement. 

  • Understanding the audience: demographic profiling on all of the above to understand who is driving perceptions and where messaging will resonate.

  • The role of gender in driving change: who are most likely to be supporters and fans of women’s teams and how does this help when developing strategies for inclusion and developing future campaigns.


Cost: $3950 Excl GST

Click on the image to email us about purchasing the report

Power of Women's Sport - Front Page.png



  • Grey Twitter Icon
  • Grey LinkedIn Icon