The Power of Women's Sport Report
Brand cut-through: We uncover the brands seen as most committed to keeping women and girls (and adults and kids) playing sport.
Detailed analysis around perceptions of women's and men's sport: looking at promotion, interest, accessibility and pay.
Australian's thoughts on whether female and male athletes make good role models, plus which athletes are driving engagement.
Understanding the audience: demographic profiling on all of the above to understand who is driving perceptions and where messaging will resonate.
- The role of gender in driving change: who are most likely to be supporters and fans of women’s teams and how does this help when developing strategies for inclusion and developing future campaigns.
Cost: $3950 Excl GST
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